Summary:
The building industry is evolving. If you don’t evolve, you will get left behind.
In this video, I talk about how to stop selling the “product” and instead connect with your target market on an emotional level and sell yourself.
What we cover in this video:
- “Value” doesn’t equal the “product”.
- Positioning yourself as a builder and why.
- Why most builders position themselves as a commodity.
- Attract clients that value “you” and price isn’t the biggest talking point.
Resources & Links:
The training video (button above) will give you all the information you need, the story & video marketing strategy and how to engage us. Watch this video before you schedule a call with us.