The Purpose Of Content As a business, there are a few things that you need in today's society to be somewhat successful. One of those is a website. Every business needs a website or some form of an online page that gives the customer necessary information. That...

  Diversity An important value that The GO2 People hold is that of diversity. The GO2 People needed their shareholders and their audience to see that they valued diversity very highly. We were commissioned to create a video for the that shows the diversity of their...

Climbing The Mountain Being unique and standing out from your competition, at times can feel like you're fighting a losing battle. How do you get your audience to notice your brand in a sea of businesses that are just like yours, claiming to deliver the same product...

    The Best Way To Stand Out In the construction industry, there is a sea of competition out there. The industry is flooded with businesses just like yours that provide the same services as you at the same quality. How then, do you distinguish yourselves and stand...

The Power Of Your Message These days, if you want to be successful, it's not enough to have the best product on the market. Chances are, someone else has the same product or better. Your customers are looking to give their business to a company that they connect with....

No Better Way than Social Proof What better way to show your audience what you can do than to show them what you have already done for someone in their position? This technique is widely used today and is called 'social proof'. Social proof is where a third party...

    Feed Your Mate, Help A Farmer Our NSW farmers are experiencing the worst drought we've seen since 1980. The drought in NSW is being labeled as the 'driest period in the last decade'. Some areas have recorded just 99mm of rain in 2018, with the average rainfall so...

  What makes us human? When you stop and think about storytelling, you will realise that it is a big part of what makes us human. Storytelling is Everywhere We spend a good part of our lives telling stories in some form or another. Every time you catch up with some...

Every Industry Included In the past, having a video for your business was an expensive endeavor. As well as being very costly, there were also no clear ROI's. This disqualified many small to medium-sized business owners from using video. The risk was too high and the...

Storytelling In Business Orange juice and toothpaste, Taylor Swift and relationships, university assignments and happiness, me and exercise, business and story, all things that don't seem like they go well together. Story is fun, interactive, entertaining, adventurous...

  The Power Of Your Message The way that you present yourself to your audience is a crucial part of the success of your business. How your audience perceive your company is everything. It will determine the future success of the company. Building your brand is so...

    Opportunity The value that this video is highlighting is perfect to describe the use of video in business. There is opportunity everywhere. The opportunity to grow and expand your company using video as a tool to get you there. Video has been around for many years...

There Is Something About Storytelling There is something about a good story that leaves you feeling all warm and fuzzy inside. Especially when it is a story about how someone's life was changed for the better. When a story is brought across in a way that is real and...

Value A great way to build your brand is to give your audience something of value for free. The most common value given is in the form of information that can solve a problem that they are facing. If your business can help someone solve a simple problem for free, it...

The Importance Of Branding This content video from CSQD explains the importance of your branding and your content. Both are equally as important to the sustainability and longevity of your business. They have a huge impact on how your audience perceives your business....